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MPG Media Contacts picks up £1m PayPal media task

PayPal, the online payment service owned by eBay, has appointed MPG Media Contacts to handle its £1

Do advertisers get targeting the over-50s right?

, and do their banking online and bargain shop on eBay. They are also thriving in social media - the over ...

Media Perspective: We're all wannabe brand consultants in the online age

, share their opinion - from Wikipedia to Amazon to Quora to eBay. YouTube, for instance, lets people ...

Dentsu attempts digital landgrab with AKQA bid

for Burger King, eBay and Vauxhall while at DLKW. ...

Carat scoops £2m PayPal media work

Carat, which handles media for PayPal's owner, eBay, won the business in a competitive pitch, following the recent appointment of Krow to handle PayPal's creative account. Media was previously ... for the brand. The first campaign will aim to promote PayPal as a payment option for websites other than eBay ...

VCCP lands £3m account for property site Zoopla

from Gumtree.com, where was managing director with previous positions at eBay and Unilever. In July ...

OMD heads Gunn Report For Media for five years running

, with eBay's "the ad auction" close behind. WPP's Group M was the most awarded holding company with 432 ...

APG Creative Strategy Awards - Xbox 'Halo 3 - believe' by McCann Erickson

on e-bay. Phase 3 Awareness Build Launch Hype With the notion of Master Chief as hero now ...

And in the real world... British Gas, Nintendo, Volkswagen and more

during July. Source: Daily Mail EBay has admitted that its plans to float its Skype internet telephone ...

Student teams win top D&AD prize with mobile app and book design

Petra Muda and Harri Leppala, from Berghs School of Communication in Sweden, created a mobile application called "find it", which enables fans of eBay to send a photo to the site of an item they want to buy and then receive a reply with the best match. The other winner, Micheline Mannion, from Central ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.