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THE TALENT REPORT: A new marketer manifesto

12 Oct 2011 | by Nicola Clark

was used to hearing there is an Apple-type, an eBay type and a Nokia type, but that doesn't stand up any ...

EBay 'Fashion Outlet' by DDB Tribal, Germany

10 Oct 2011

EBay has unveiled a new campaign to promote its Fashion Outlet.

Sponsorship Leagues 2011

10 Oct 2011 | by Kim Benjamin

/rights negotiation, 30% sponsorship integration, 5% event management, 15% sales. Clients include eBay, QBE Insurance ...

Sophy Tobias: A taste for adrenaline

06 Oct 2011 | by Sara Luker

the eye of eBay-owned Gumtree.com. 'It was a massive culture shock and the pace was much slower,' she says ... 's much faster than that,' says Steve Milton, director of corporate comms at eBay Europe. 'She's very ... have worked. It is very important to have someone you can look up to and learn from. At eBay, I worked ...

Interbrand's top 100 global brands 2011: Coca-Cola still top but Apple gaining fast

04 Oct 2011 | by Matthew Chapman

% 35 34 Sony 9,880 11,356 -13% 36 43 eBay 9,805 8,453 16 ...

EBay launches A/W fashion campaign

04 Oct 2011 | by Sara Kimberley

EBay is unveiling a new campaign to promote autumn/winter season clothes across its Fashion Outlet....the brands you love". EBay s Fashion Outlet launched in April last year, and includes more than 100 ... Lahage, vice-president of fashion for eBay, said: "Our latest campaign showcases the unique fashion offering available on our site. Only on eBay can you get the combination of the biggest brands and the best ...

Marketing video report: eBay's Alex von Schirmeister compares UK and Zurich

23 Sep 2011

Alex von Schirmeister, VP of marketing, operations and advertising at eBay Europe talks about...Schirmeister discusses what makes eBay different to other brands and gives his take on the UK office, compared with his base in Zurich. To read the full interview pick up this week s issue of Marketing or read the profile feature online . ...

EBay's Alex von Schirmeister on how the auction site is becoming a platform for big brands

22 Sep 2011 | by Sarah Shearman

Alex von Schirmeister, VP of marketing, operations and advertising, eBay Europe, is winning over...-president of marketing, operations and advertising for eBay Europe. Sporting a preppy look, and with a nod to a group ... environment in which he feels most comfortable. Leading transformation Von Schirmeister joined eBay ... headquarters for his current role. A year-and-a-half in, and he has overseen a fundamental shift in eBay ...

eBay promotes fashion partners with campaign

20 Sep 2011 | by Sarah Shearman

House of Fraser, Office and La Redoute are among the brands that will feature in eBay's autumn

PayPal previews Google Mobile Wallet rival

16 Sep 2011 | by Sarah Shearman

Ebay-owned PayPal promises its new payment technology will be a "one-stop shop" for merchants ... by disclosing them within Google and to major retailers. In recent years eBay has attributed its growth to the strength of the PayPal business. In its latest financial results, eBay announced it had surpassed 100 ...

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