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eBay unveils debut UK sport sponsorship

Online auction and shopping site eBay is making its first push into sports sponsorship in the UK...). The team will carry eBay branding on its vehicles. The deal was negotiated by sports agency Generate. The move comes as eBay looks to promote its motoring section. It will activate the partnership through experiential, PR and social media. Andrew Hooks, head of eBay Motors in Europe, said: 'The BTCC is a great fit ...

BMW ramps up ecommerce offering with eBay store

BMW, the car manufacturer, is launching a store on eBay UK to meet demand from motoring enthusiasts...BMW claims to be the first carmaker in the UK to sell directly through eBay UK. From today ... BMW dealer to make a purchase. As such we see eBay as the perfect solution for them. "By embracing ... through what is a new retail channel for BMW," he said. Motoring has become a major focus for eBay ...

The Work

,000 Facebook friends are part of an active fan club, and his dolls are now changing hands on eBay for 100 ... works with brands including eBay, Sainsbury's and T-Mobile. "As broadband removes traditional ...

GM to sell new cars on eBay

LONDON - US car manufacturer General Motors is partnering with online auction eBay to create a new...; mso-bidi-language:#0400;} The site, gm.ebay.com, will allow car buyers to haggle with dealers. As with eBay's traditional format, shoppers can agree to pay the advertised Buy it now' price ...

Marketers and consumers are wary of new .brand web domain names

be revenue generators' for brands such as Apple or Ebay, as they would be able to sell their web property ...

Phelps saves Mazda deal with bong apology to Chinese fans

's owner has been trying to sell it on eBay for $100,000 ( 69,000). Someone is also trying to sell ...

Exchange & Mart ceases print publication and goes online only

in print and by the rise of online competitors such as eBay and Craigslist. The last printed edition ... , www.autotrader.co.uk, 37.52% eBay Motors UK, www.ebaymotors.co.uk, 18.07% MSN Cars UK, cars.uk.msn.com, 3.49% Parker's, www.parkers.co.uk, 3.05% eBay Motors, www.ebaymotors.com, 2.96% MCN, www ...

The impact of Google's first 10 years on marketing

of the UK search market in June 2008, handling 2916m searches. EBay was its nearest rival with a 5.5% share ...

Top 100 online advertisers

market, with leading brands as diverse as eBay and Norwich Union significantly growing their investment...28,518,265 72.42% 100.00% 2 eBay 19,801,297 397.10% 55.89% 3 British Sky Broadcasting ...

Loans firm and eBay overtake Sky at top of 100 biggest online spenders

Figures compiled exclusively for Marketing by Nielsen Media Research revealed that the broadcaster reduced its web spend by 18.7% year on year to 15.7m. In contrast, Personal Loan Express increased its digital budget to 28.5m, up 72% year on year, making it the UK s top-spending brand online; eBay moved ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.