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Barbour shells out on search ads to fight fakes

03 Feb 2012 | by Loulla-Mae Eleftheriou-Smith

a thorn in the side of prestige brands. L'Or al filed related lawsuits in 2007 against eBay in the UK, Belgium and France, complaining that eBay "directs its users to goods that infringe trademark law ... when the European Court of Justice ruled that eBay and other online marketplaces could be held liable ...

Sector Insight: Sports clothing and footwear

01 Dec 2011 | by Jane Bainbridge

discounts on branded items. Amazon, M and M Direct, ASOS and eBay are among the etailers posing this threat ...

No room in the UK: can new retailers succeed on the high street?

21 Nov 2011 | by Matthew Chapman

the off.' Clicks from bricks The success of pure online retailers, such as ASOS, eBay and Amazon, should not be a deterrent to those looking to open a bricks-and-mortar store, however, according to eBay. A spokeswoman for the auction site insists that 'it is not eBay versus the high street ...

EBay 'Fashion Outlet' by DDB Tribal, Germany

10 Oct 2011

EBay has unveiled a new campaign to promote its Fashion Outlet.

EBay launches A/W fashion campaign

04 Oct 2011 | by Sara Kimberley

EBay is unveiling a new campaign to promote autumn/winter season clothes across its Fashion Outlet....the brands you love". EBay s Fashion Outlet launched in April last year, and includes more than 100 ... Lahage, vice-president of fashion for eBay, said: "Our latest campaign showcases the unique fashion offering available on our site. Only on eBay can you get the combination of the biggest brands and the best ...

eBay promotes fashion partners with campaign

20 Sep 2011 | by Sarah Shearman

House of Fraser, Office and La Redoute are among the brands that will feature in eBay's autumn

Editor's comment: The power behind marketing

18 May 2011 | by Noelle McElhatton

vocal about industry issues. 2. ALL HAIL ONLINE AND ECOMMERCE From Gocompare to Asos and eBay ...

Power 100: 100 to 50

17 May 2011 | by Nicola Clark

at Phones4U is a well-known face on the marketing circuit. 74: MIRIAM LAHAGE - EBAY Auction site eBay has been attempting to establish itself as a style destination over the past 12 months. At the heart of the marketing push has been Lahage, general manager of eBay Fashion. Since her appointment last ...

Facebook revealed as most searched-for brand in 2010

22 Mar 2011 | by Arif Durrani

to the market share of visits, closely followed by YouTube and eBay. Twice a year, Experian Hitwise ranks ... Facebook 2 YouTube 3 eBay 4 Amazon 5 Argos ...

Asos lets other retailers access customer base

01 Mar 2011 | by Ed Owen

. EBay launched its own fashion store in April and Facebook stores have opened for several brands ...

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