Facebook enables ad system opt-out
26 Mar 2008 | by Gareth Jones
of high-profile brands including Coca-Cola, Blockbuster and eBay, suspended their use of the Beacon ...
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Power 100: 100 to 50
17 May 2011 | by Nicola Clark
at Phones4U is a well-known face on the marketing circuit. 74: MIRIAM LAHAGE - EBAY Auction site eBay has been attempting to establish itself as a style destination over the past 12 months. At the heart of the marketing push has been Lahage, general manager of eBay Fashion. Since her appointment last ...
Nielsen reports 10% drop in direct mail volumes
24 Sep 2007 | by Robert McLuhan
deliver detail, says Martin. Indeed, some exclusively online brands, including eBay, are using mail ...
Budweiser adds iTV to loyalty schedule
09 May 2007 | by Gareth Jones
. An eBay-style auction will allow consumers to purchase products in exchange for Budweiser tokens. Bottles ...
Coke targets teens with web currency scheme
27 Mar 2007 | by Ed Kemp
their Bud Bucks in eBay-style auctions on a campaign microsite. Calls to Coca-Cola were not returned ...
Stop Press
13 May 1999 | by ANNE-MARIE CRAWFORD
-year marketing agreement with online auction company ebay. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
