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Start-up agency to run charity eBay auctions for brands

LONDON - Brands seeking to run charity auctions on eBay can now outsource the process to a specialist agency, which has launched following the completion of five pilot projects.

The Week: Brand news - EBay rocked by £30m fine

EBay has been fined EUR38.6 million (£30.6 million) in a French court after 90 per cent of the LVMH-branded items listed on the online auction site were found to be fakes.

Loans firm and eBay overtake Sky at top of 100 biggest online spenders

LONDON - BSkyB has lost its position as the UK's biggest-spending online advertiser, after slashing its digital budget in 2007.

Digital brief: PruHealth teams up with eBay

PruHealth, the private medical insurer, has teamed up with eBay to offer policy-holders rewards for buying items from the sporting-goods category of the auction website. The deal is the first of its kind in the UK.

Barnardo's appoints Blue Ocean for eBay drop-off campaign

LONDON – Barnardo's is to begin selling off stock on eBay, with those donating getting a slice of the selling price, and is launching a mailing campaign asking people to send their clutter to the charity to raise much-needed funds.

EBay cancels Live 8 ticket auctions after Geldof calls for boycott

LONDON - EBay has pulled Live 8 auctions on its site after supporters began entering massive bids for tickets, one as high as £10m, as ticket touts attempted to profit from the free tickets.

Fans sabotage eBay Live 8 ticket auctions after Geldof calls for boycott

LONDON - Supporters of Bob Geldof's mission to end world poverty appeared to be sabotaging eBay auctions in an attempt to prevent touts profiting by selling their free tickets on the online auction site.

Trading Nation taps WPN for eBay service launch task

LONDON – Trading Nation, a service that plans to sell goods on eBay on behalf of people, has appointed direct marketing agency Watson Phillips Norman to handle its launch.

 

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