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Sector Analysis: Mobile

with mobile they will loose out to pureplays such as Amazon and eBay." Latitude chief executive Alex Hoye ...

EBay Fashion sponsors Marie Claire app

IPC monthly magazine Marie Claire has secured eBay Fashion as the sponsor of its newly launched..., in an easy-to-navigate environment. As part of eBay Fashion's three-month sponsorship, the online retailer ... to the eBay fashion store. Mike Newcombe, director of mobile advertising at IPC, said: "The Marie Claire ... -for-mobile environment. "For eBay Fashion, the app delivers the ideal audience, who, within a matter of clicks, can ...

Apple cements most valuable brand status as UK's giants slide

ebay 12,662 18% -9 65 Honda 12,647 -11% 20 66 Zara ...

Yahoo appoints internal candidate Spilman as chief marketing officer

. The company has also confirmed that Sam Shrauger, a former executive at Ebay's PayPal, who was hired last ...

Nectar introduces Gift Horse brand character to promote online discounts

A TV ad created by G2 Joshua introduces the brand character, which is a cuddly toy horse. It directs internet shoppers to Nectar's eShop, where they can use Nectar points to get discounts from over 500 brands including Debenhams, easyJet and eBay. It tells the viewer "not to look a gift horse ...

Revolution: Social Media - ROI: Like it or lump it

Jamthe, social media strategist, eBay RETURN ON INFLUENCE AUTHOR: 'SOCIAL CAN DELIVER BETTER ROI ...

O2 takes aim at PayPal with mobile payments service

-lauded Pingit app . It also has a barcode scanner feature, similar to eBay's popular mobile app, to enable ...

MPG Media Contacts picks up £1m PayPal media task

PayPal, the online payment service owned by eBay, has appointed MPG Media Contacts to handle its £1

Third of top 50 websites automatically share user data with third parties

The company, TRUSTe, studied privacy policies across the leading 50 websites in the UK (as defined by web analytics firm Alexa in March), which include Facebook, eBay and The Guardian. It did ... on the website. The company, which provides services to brands including Apple and eBay, claims its own green ...

Adwatch (April 4) ) top 20 recall: The Guardian

= ( ) eBay DDB D sseldorf, DDB UK/ Carat 30 9 (15=) Currys/PC World M ...

 

Additional Information

Campaign Jobs



Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.