to remove filtersWhy seasonal advertising this year doesn't have the X-mas factor
20 Dec 2011 | by Deborah McCrudden
, but judging from the re-sales of Heston s latest orange-centred pudding on eBay, it is already proving a ...
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EBay returns to TV after five-year break
29 Feb 2012 | by Ed Owen
Internet auction site eBay will tomorrow (1 March) launch its first TV campaign since 2007...Using the tagline, "EBay: your shopping universe", ads will showcase the site as a one-stop-shop to find more than 30 million items for sale at any one time, and will run throughout March. EBay would not reveal the value of the campaign. EBay claims 60% of its sales are not auctions, but new items bought ...
EBay awards eCRM account to Digitaltmw
04 Jun 2007 | by Daniel Farey-Jones
LONDON - EBay has appointed Digitaltmw, the digital arm of integrated agency Tullo Marshall Warren...The agency will be responsible for producing and trafficking banners on eBay s own site, as well ... , Insighttmw, which will assist eBay with its eCRM and customer database segmentation activity. Alex Moore, head of business development at Digitaltmw, said: EBay has built up a successful business based ...
Smartfusion bolsters creative team with Lankester hire
09 Feb 2007 | by by Joanne Payne
will be turning his attention to key clients such as Nokia, 3, Ebay and Bluewater. Founded in 2001 and now part ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
