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Groupon buys data start-up Adku to boost personalisation

Details of the sale remain undisclosed but reports from TechCrunch have valued the acquisition at $10m. Adku already works with major ecommerce sites Amazon and eBay. It was founded a year and a half ago in San Francisco by three former Google engineers. Ajit Varma, co-founder and chief ...

eBay moves to offer automated product recommendations

EBay has acquired recommendations start-up Hunch for a reported sum of $80m (£51m)...., said: "We expect Hunch's technologies to benefit eBay shoppers as they browse and buy, and to bring sellers on eBay new ways to connect the right products with the right customers." EBay did not disclose the value of the deal, but TechCrunch reports it as $80m . The acquisition comes one month after eBay ...

No room in the UK: can new retailers succeed on the high street?

the off.' Clicks from bricks The success of pure online retailers, such as ASOS, eBay and Amazon, should not be a deterrent to those looking to open a bricks-and-mortar store, however, according to eBay. A spokeswoman for the auction site insists that 'it is not eBay versus the high street ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.