What marketers really need to know about the credit crunch
30 Sep 2008 | by Nicola Clark
operations, said that consumers 'are spending more tarting up their existing furniture'. Brands such as eBay ...
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Digital Report: Keep your affiliates onside
28 Apr 2010 | by Andrew McCormick
partner, including eBay, Play.com and Amazon have now become a core part of the overall Nectar programme,' she says. 'As a result, eBay was a significant part of our above-the-line promotion through TV ...
The impact of Google's first 10 years on marketing
16 Sep 2008 | by Robert Gray
of the UK search market in June 2008, handling 2916m searches. EBay was its nearest rival with a 5.5% share ...
Power 100: Next Generation 2008
03 Jun 2008 | by Nicola Clark
world, via a stint at eBay, Whittington joined Apple where she worked on the launch of iTunes ...
Top 100 online advertisers
26 Mar 2008 | by Nicola Clark
market, with leading brands as diverse as eBay and Norwich Union significantly growing their investment...28,518,265 72.42% 100.00% 2 eBay 19,801,297 397.10% 55.89% 3 British Sky Broadcasting ...
Loans firm and eBay overtake Sky at top of 100 biggest online spenders
26 Mar 2008 | by Nicola Clark
Figures compiled exclusively for Marketing by Nielsen Media Research revealed that the broadcaster reduced its web spend by 18.7% year on year to 15.7m. In contrast, Personal Loan Express increased its digital budget to 28.5m, up 72% year on year, making it the UK s top-spending brand online; eBay moved ...
News Analysis: Room for one more in air loyalty?
02 May 2007
. PRINCIPLE PARTNERS - Lloyds TSB - Tesco Clubcard - Shell - Southern Electric - House of Fraser - eBay ...
Media choice: Virgin Atlantic Star Wars sick bags
29 Jun 2005 | by Matthew Heath, Business development director, LIDA
Virgin has a reputation of never missing a gimmick, and this attention-grabber has been so successful that the eBay bidding wars started before the limited-edition bags were even released. Star Wars has an enormous following, ensuring that the tongue-in-cheek bags - four designs giving spoof ...
Agency of the Year: Direct Agency of the Year - Best of the rest
15 Dec 2004
, eBay's business-to-business direct mail account and the £3m account for beer brand Cobra to its client ...
QXL travel chief handed top role to fend off rivals
13 Jul 2000 | by GAIL KEMP
US-giant eBay....Europe s largest online auction house, QXL, has promoted travel product director Marc Charron to UK managing director, as it seeks to cement its position in the UK market and maintain its lead over US-giant eBay. Charron, 35, replaces Herbert Kim, a high-profile figure in the UK web ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
