23 Nov 2010
| by Sarah Shearman
Alex Marks, eBay's head of international business marketing, is leaving the company to set up a...Marks joined eBay Advertising International in April 2009. His new company, Fresh and Frank Consulting, will focus on helping brands make money through digital channels.
At eBay, Marks ...
on the auction site.
Before moving to eBay, Marks was at Microsoft Advertising in the role of head of UK trade ...
22 Nov 2011
| by Sarah Shearman
EBay has acquired recommendations start-up Hunch for a reported sum of $80m (£51m)...., said: "We expect Hunch's technologies to benefit eBay shoppers as they browse and buy, and to bring sellers on eBay new ways to connect the right products with the right customers."
EBay did not disclose the value of the deal, but TechCrunch reports it as $80m .
The acquisition comes one month after eBay ...
13 Oct 2010
| by Staff
EBay, the world's largest online marketplace, has launched the new version of its mobile site...to buy and sell more conveniently via eBay, on the go. It is based on Netbiscuits and gives users access ...
and mobile engineering for eBay Inc, said: "The new mobile site is a major advancement in feature set ...
from our mobile website m.ebay.com, to our iPhone, Android and BlackBerry apps. "However, despite us ...
31 Aug 2010
| by Sarah Shearman
EBay is rolling out its largest ad campaign to date, to back its Fashion Outlet site offering lower...get by using the online marketplace, rather than the high street. Since eBay launched its Fashion ...
you love, direct from the brands you love".
Angus McCarey, director of eBay Enterprise, said ...
are choosing to shop online at eBay instead of the high street."
Fashion is one of eBay's most successful ...
13 Dec 2010
| by Sara Kimberley
Bartle Bogle Hegarty (BBH) has parted ways with eBay and its £22m pan-European advertising account...final pitch against Fallon and French agency, Legg. The review was called following eBay's decision ...
for the auction site includes the current eBay Fashion Outlet work which is running in the UK as well as on TV in France.
EBay was unavailable for comment. ...
21 Feb 2012
| by Sara Luker
Online retailer eBay is on the hunt for an agency to engage with its employees across its UK...will be in vain.
The brief tasks the chosen agency with working across eBay s biggest markets - the UK, Germany and Switzerland - and aligning the comms of eight different businesses, including the Turkish eBay ...
after the arrival of Paul Newman as eBay s vice-president of comms in June 2011. The brand has worked ...
22 Feb 2011
| by Sara Kimberley
EBay has appointed Germany's DDB Tribal and Carat to handle its advertising and media accounts...on eBay's 22m European account, with its remit extending across the UK, France and Italy.
Carat, which has been working with eBay in the UK since 2008, is the first agency to be appointed to handle its ...
Schirmeister, vice-president of marketing, operations and advertising for Europe at eBay, said: "For some time ...
19 Apr 2012
| by Maisie McCabe
PayPal, the online payment service owned by eBay, has appointed MPG Media Contacts to handle its £1
29 Jul 2010
| by Katherine Levy
Carat, which handles media for PayPal's owner, eBay, won the business in a competitive pitch, following the recent appointment of Krow to handle PayPal's creative account.
Media was previously ...
for the brand.
The first campaign will aim to promote PayPal as a payment option for websites other than eBay ...
22 Jul 2010
| by Maisie McCabe
The account was awarded without a pitch and the incumbent was The Gallery. Gumtree has also previously worked with Albion, which won a branding brief in 2008 off the back of an existing relationship with Gumtree's parent company eBay.
The Gumtree website launched in March 2000 in London and now covers more ...