08 Apr 2011
| by Vanessa Canzini, eBay
A few weeks ago I was browsing eBay in search of a leaving gift for a colleague when I stumbled ...
reputation strategy at eBay.
Redefining a reputation is no easy challenge. This is especially true when you are one of the most recognised brands in the world.
eBay became one of the world's most loved ...
11 Feb 2009
| by Arun Sudhaman
US auction giant eBay has shortlisted several multinational agencies as part of a review of its...million and incorporates eBay Inc s global communications approach. However, eBay UK communications director Richard Kanareck said the review would not affect eBay s existing local market alignments. In the UK, eBay s consumer business is handled by Shine Communications . Blue Rubicon oversees corporate ...
07 May 2008
| by Gemma Charles
LONDON - A global boycott seems to have burst eBay's 'user-friendly' bubble. Can it regain...under fire for the number of ads displayed on its pages. Now eBay, once seen as a democratising force ...
flea market into a corporate monster. Earlier this year eBay angered users by removing the tool ...
in some cases will see the commission taken by eBay increase, have also upset the faithful. eBay has ...
20 May 2005
| by MediaWeek
Online auction site eBay has snapped up classifieds site Gumtree.com for an undisclosed sum....as covering major UK cities including Glasgow, Cardiff and Birmingham.
EBay's international classifieds ...
22 Aug 2005
| by MediaWeek
Online auction house Ebay has secured it highest ever traffic figures and stretched its lead over...The phenomenal growth of Ebay in the UK has seen the number of pages viewed by users increase ...
visiting Ebay has increased by 30% over the same period to 10.5 million, ahead of Google, Microsoft, MSN and Yahoo! in terms of growth. Alex Burmaster says “The majority of total time spent on Ebay in the UK ...
29 Jul 2008
| by Jacquie Bowser
LONDON - EBay Advertising has created an international business division that allows brands...EBay Advertising International provides advertisers and media agencies with comprehensive data ...
across Europe. Brands can also form strategic partnerships with eBay to generate a deeper interaction ...
such as competitions, eBay newsletters and podcasts, and co-branded microsites. The new division, which launches today ...
04 Oct 2004
| by MediaWeek
Ebay, the phenomenally successful online auction service, has launched its first ever television...Sam Cadman, will run for six weeks with a series of 60 and 30-second spots. Simon Darling, eBay.co.uk’s marketing director, said: “The ads reflect the fun that people can have when they buy and sell on eBay. “Many people know eBay for amusing, unusual and hard-to-find items. We want to show the huge variety ...
21 Jul 2009
| by Sara Kimberley
LONDON - Online auction giant eBay has appointed Harjit Badesha, former MSN sales manager, as head...Badesha joins eBay from MSN, where he was multinational sales manager for more than three years. Before MSN, Badesha worked as national sales manager at Clear Channel Outdoor for six years, from 1999 ...
and Trinity Publications for a year. At the beginning of the year, eBay Advertising appointed Phillip Rinn ...
05 Sep 2006
| by by Daniel Farey-Jones
website eBay's data practices after receiving a complaint from a privacy lobby group....difficult for users to delete their accounts.
After researching the issue, it has identified eBay ...
"delete account" facility at all, it decided to complain to the ICO specifically about eBay.
This is in part because of its size, with eBay's UK user base at around 10m, but also because it is concerned ...
31 Jul 2008
| by Ann-Marie Corvin
LONDON - EBay has hired digital agency Essence to handle its online planning and buying account...EBay has hired digital agency Essence to handle its online planning and buying account. The deal ...
creative advertising. Torsten Schuppe, marketing director of eBay in the UK, said the agency demonstrated ...
eBay achieve strong return on investment targets - and to take activity to the next level." Other ...