14 Mar 2012
The 60-second TV spot tells the story of assembling the Nissan Juke in a world of adventure sports. It is set to a musical backdrop composed by The Horrors. ...
02 Mar 2012
David Prideaux, executive creative director, Publicis Chemistry
Why I like this
I don't like this. I lurve this. A deft piece of animation turns cooling towers into Colonel Blimp-like characters who, to their horror, are blown to smithereens.
It punctures the smugness of electricity ...
16 Feb 2012
were on hand to get everyone's facts straight - it's from the 1965 Indian horror film Gumnaam, sung ...
06 Feb 2012
| by Georgina Brazier
McCann London took inspiration from horror movies for its recent campaign for the AA's Home...Filmed in a house in Putney and with inspiration from horror films such as 'The Blair Witch ...
that sort of ticks all the boxes that you would expect from a horror film, but also deliver some visuals ...
branding, the ad aims to lead the viewer into believing it is a trailer for a new horror film. At the end ...
19 Jan 2012
McCann London has created a horror film-style trailer to promote the Home Emergency Response
21 Dec 2011
| by Matthew Chapman
Phones4U has termed its victory against hundreds of complaints about its horror-themed ad "a...The mobile phone retailer's horror-themed ad received more than 500 complaints the most about ...
to the retailer's "missing our deals will haunt you" strapline by parodying a horror movie.
It ruled ...
received by a large audience who recognise the classic horror themes, get the Phones4U sense of humour ...
16 Nov 2011
| by Gemma Charles
of the ad, which are also going viral. One is based on horror film 'The Shining' , while another gives ...
28 Sep 2011
Adam & Eve is launching a horror-themed ad campaign for Phones4u.
24 Aug 2011
| by Colin Jones, Creative director, Brave
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Rebels without a cause ran riot and markets fell off a cliff: the past two weeks' TV has been a horror show. That's why the Match.com ad, spreading much-needed love and positivity, stood out for me. But will its target market fall in love with it?
The UK's best-known dating site ...
27 May 2011
| by Sarah Shearman
B&Q has rolled out a series on online horror film spoofs, created by Dare, to demonstrate how...The videos parody classic horror films, including 'The Shining', 'Psycho' and 'Poltergeist' to promote the retailer s in store demos, which give consumers DIY advice on a range of topics including how to make hanging baskets and lay laminate flooring.
They contain the strapline "DIY doesn't have ...