How the Tesco brand lost its value
19 Apr 2012
this is where it gets interesting), coming in a very close second is their offer work. I know ... shock, horror ...
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Phones4U horror spot tops 2011's most complained about ads
30 May 2012 | by Arif Durrani and Ben Hall
Adam & Eve's horror-themed spot for Phones4U was the Advertising Standards Authority's most...The series of ads for the mobile phone retailer feature a ghost-like girl inspired by horror flick 'The Ring'. It received 659 complaints from viewers who believed them to be "offensive ... the classic horror themes, get the Phones4U sense of humour, and understand what our ads are trying ...
Nissan Juke 'built to thrill' by TBWA\London
14 Mar 2012
The 60-second TV spot tells the story of assembling the Nissan Juke in a world of adventure sports. It is set to a musical backdrop composed by The Horrors. ...
The AA 'who will stop Jack Frost?' by McCann London
19 Jan 2012
McCann London has created a horror film-style trailer to promote the Home Emergency Response
Phones4U horror ad triumphs against flood of complaints
21 Dec 2011 | by Matthew Chapman
Phones4U has termed its victory against hundreds of complaints about its horror-themed ad "a...The mobile phone retailer's horror-themed ad received more than 500 complaints the most about ... to the retailer's "missing our deals will haunt you" strapline by parodying a horror movie. It ruled ... received by a large audience who recognise the classic horror themes, get the Phones4U sense of humour ...
Private View: Kate Stanners and Phil Rumbol
09 Dec 2011
and messages she posts, we piece together the horrors of her life as a housekeeper for a family that mistreats ...
ASA insists Littlewoods' Christmas ad complaints will not be investigated
25 Nov 2011 | by Nicola Clark
The ad, which features a twist on a nativity play in which children sing and rap about presents bought by their mums, has already attracted 456 complaints to the ASA. Only Phones4U's horror-themed ads have received more complaints, just over 500 in total. An ASA spokesman confirmed members ...
John Lewis Christmas ad takes off online
14 Nov 2011 | by Sara Kimberley
been mashed up with music from horror film 'The Shining'....by replacing the soundtrack with music from the horror film ' The Shining ', which also features a young boy ...
Phones4u 'missing our deals will haunt you' by Adam & Eve
28 Sep 2011
Adam & Eve is launching a horror-themed ad campaign for Phones4u.
Turkey of the Week - TBC Inc, Haribo
01 Sep 2011
"This makes for very uncomfortable viewing. The Haribo family pull up in front of a shop and have a singalong. They look like a horror version of the Von Trapps and are probably stopping off on their way to a cult compound. The ad could only be saved by social services diving in to break the whole ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
