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Phones4U horror ad triumphs against flood of complaints

Phones4U has termed its victory against hundreds of complaints about its horror-themed ad "a...The mobile phone retailer's horror-themed ad received more than 500 complaints the most about ... to the retailer's "missing our deals will haunt you" strapline by parodying a horror movie. It ruled ... received by a large audience who recognise the classic horror themes, get the Phones4U sense of humour ...

Private View: Kate Stanners and Phil Rumbol

and messages she posts, we piece together the horrors of her life as a housekeeper for a family that mistreats ...

ASA insists Littlewoods' Christmas ad complaints will not be investigated

The ad, which features a twist on a nativity play in which children sing and rap about presents bought by their mums, has already attracted 456 complaints to the ASA. Only Phones4U's horror-themed ads have received more complaints, just over 500 in total. An ASA spokesman confirmed members ...

John Lewis TV ad passes 1m views online

of the ad, which are also going viral. One is based on horror film 'The Shining' , while another gives ...

Why brands are to blame for the riots - and how they can help

their game in the eyes of a society sceptically looking on in horror. On Sunday 7 August, the same night ...

B&Q rolls out online horror spoof videos

B&Q has rolled out a series on online horror film spoofs, created by Dare, to demonstrate how...The videos parody classic horror films, including 'The Shining', 'Psycho' and 'Poltergeist' to promote the retailer s in store demos, which give consumers DIY advice on a range of topics including how to make hanging baskets and lay laminate flooring. They contain the strapline "DIY doesn't have ...

The BR 200 May 2011: The web's most influential bloggers (101-150)

130 Adscam/The Horror! 2370 131 The Ad-Pit 2347 ...

Licensing: Alan Titchmarsh ... Your brand goes here

the ergonomics of utensils, the freshness of the ingredients and so on.' Licensing horror stories abound ...

Editor's Comment: The beauty of Tesco's plans

their manicured hands in horror at the sorry state of her nails.

Coffee wars: Kenco takes on Starbucks Via

When news of Starbucks' plans to launch an instant coffee emerged last year, the development was greeted with bemusement and, in some cases, horror. Commentators questioned the impact the launch could have on the brand of the world's biggest coffee-shop chain, which prides itself on fresh coffee ...

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