to remove filtersYeo Valley prepares X Factor campaign with 'boy band' Churned
05 Oct 2011 | by Arif Durrani
, will be the first Facebook karaoke competition of its kind, where users can sing along to the Yeo Valley ad music ...
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Yeo Valley 'boy band' by BBH
07 Oct 2011
The one-off, two-minute music video features a farming-inspired boy band called The Churned, singing a ballad entitled Forever . The ad was shot on location in Blagdon, in the heart of rural Somerset. The launch ties in with a Facebook karaoke competition, where users can sing along to the Yeo ...
Puma releases 'after hours athlete' follow-up
25 Jul 2011 | by Sara Kimberley
the athletes asserting their status with a karaoke-style version of the track 'Everywhere We Go'. The ad closes ...
Puma 'pump up' by Droga5 New York
22 Jul 2011
In the ad, directed by Thirtytwo, the "after hours" athletes assert their status via karaoke. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
