Profile: Mark Hardy, marketing director for Simon Cowell's SyCo
03 Mar 2011 | by Ed Owen
member of the development team responsible for PlayStation's karaoke game, SingStar. Creative ...
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Brand Health Check: The X Factor
17 Nov 2011 | by Rachel Barnes
some members of the public with a talent for karaoke; get them to perform in front of celebrity judges ...
Sony launches Walkman experiential campaign
10 Dec 2010 | by Ed Owen
Managed by pd3, the campaign will promote the E series digital Walkman, using a Walkman "studio" that hosts karaoke and interactive dancing. Songs or dances can be shared via social media or printed-out, while examples of the Walkman will be on hand. Omar Gurnah, category marketing manager for Walkman ...
Brand Health Check: Pontin's
01 Dec 2010 | by Loulla-Mae Eleftheriou-Smith
and Bluecoats. The Bluecoats are supposed to carry the Pontin's brand on their shoulders, but their karaoke ...
The festival experience
08 Sep 2010 | by Nicola Clark
s arrival of PlayStation s remarkably popular Cocktails Dreams karaoke bar, allowing the aforementioned ...
Sony SingStar targets summer festival-goers
04 Jun 2010 | by Sara Kimberley
ties and encourage consumers to submit karaoke entries to a competition. A social media push across ...
T-Mobile recruits The Saturdays to launch Night In campaign
03 Jun 2010 | by Mark Banham
Station and a karaoke sing-a-long for 13,000 in Trafalgar Square. The sofa will be taken on tour across ...
O2 launches marketing plans for Giffgaff mobile network
20 Nov 2009 | by Fiona Ramsay
karaoke busker that allows members of the public to call in and sing on loud speaker. The Tool Hire ...
Tesco sets up karaoke booths for would-be X-Factor stars
21 Oct 2009 | by Staff
with the launch of branded karaoke pods outside stores.
BBC campaign to get nation smiling for World Mental Health Day
25 Sep 2009 | by Joe Thomas
activities such as Tai Chi and dancing, with local partners running a range of games, karaoke and fun ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
