to remove filtersSony appoints LBi for SingStar digital brief
11 May 2007 | by Danielle Long
is one of the more popular games in the PlayStation portfolio.The karaoke-style game, where players sing ...
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OMD wins pan-Euro branded content account for PS3
26 Oct 2007 | by Ian Darby
the experiential activity to launch SingStar Studios, a karaoke room that was an extension of the SingStar game ...
3 invites customers to video call with MMS campaign
06 Mar 2007 | by Charlie McCathie
Three short multimedia messages linked to a special microsite have been created to encourage 3 customers to use video calling. The campaign suggests that video calling is the best way to communicate, with the strapline Isn t it time you learned how to video call? The first MMS shows a drunken boss singing karaoke ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
