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OMD wins pan-Euro branded content account for PS3

the experiential activity to launch SingStar Studios, a karaoke room that was an extension of the SingStar game ...

Best festivals for brands

-orange waterproof ponchos. Could do better: Sony PlayStation s SingStar karaoke was an inspired idea until a ...

The X Factor to roll out array of brand extensions

players and karaoke machines are also in the pipeline, as is a board game to be sold in Marks & Spencer ...

The X Factor to roll out array of brand extensions

players and karaoke machines are also in the pipeline, as is a board game to be sold in Marks Spencer ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.