Disneyland Resort Paris 'bad dreams' by BETC Euro RSCG
Agency: BETC Euro RSCG
Rating: 5.0
Three short multimedia messages linked to a special microsite have been created to encourage 3 customers to use video calling. The campaign suggests that video calling is the best way to communicate, with the strapline Isn t it time you learned how to video call? The first MMS shows a drunken boss singing karaoke ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.