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Brand entertainment on centre stage during festival season

in festivals. Gaymers erected a brand experience tent - featuring apple and pear trees and a karaoke machine ...

Best festivals for brands

-orange waterproof ponchos. Could do better: Sony PlayStation s SingStar karaoke was an inspired idea until a ...

The X Factor to roll out array of brand extensions

players and karaoke machines are also in the pipeline, as is a board game to be sold in Marks & Spencer ...

The X Factor to roll out array of brand extensions

players and karaoke machines are also in the pipeline, as is a board game to be sold in Marks Spencer ...

Retail News: Superdrug runs festivals activity

-9 July). Among its attractions will be a 'Hairbrush diva' karaoke competition, where contestants ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.