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Unilever tops 2012 Marketing Society Awards nominations

Crayon London/Walk a Mile Radio Advertising Bureau RadioCentre The Halifax (Lloyds Banking Group ... Smooth Radio UK GMG Radio Twinings Tea Abbott Mead Vickers BBDO Marketing ... Zone Radio Advertising Bureau RadioCentre Scotty Brands Finance director s award ...

Multitrip.com in tie-up with Real Radio

Insurance brand Multitrip.com has secured a tie-up with Real Radio as part of radio and outdoor...with the GMG Radio-owned radio brand. It is sponsoring Real Radio North West s Cash Calls, where listeners ... as sponsor credits, Real Radio will include in-show features and holiday giveaways promoting Multitrip ... .com. To launch the campaign Multitrip.com has full sponsorship of Real Radio's channel on UK RadioPlayer ...

Confused.com extends Nectar partnership

The Admiral-owned price comparison website will offer 1,000 Nectar points across home, pet, bike, van, life and motor insurance, four months after first introducing the partnership. The offer will be promoted with a new TV and radio ad, again featuring its animated brand character and version of disco ...

How Visa's Olympics sponsorship must shift perceptions of its brand: the Marketing interview

, Visa.co.uk/goldenspace. The campaign will subsequently be rolled out across digital, print, radio ...

Bupa signs ad-funded deal for Wellbeing Hour on LBC 97.3

programme on Global Radio's LBC 97.3....in-house by Global Radio. The topics Dale and Khemka are likely to discuss on air with listeners ... . It is the first time LBC 97.3 has carried ad-funded programming, although Global Radio has signed ad ... on the radio were allowed to be integrated into programmes from December 2010 , two months earlier than TV ...

Focus: Executive salaries - The case for executive pay

admitting on BBC Radio 4's Today programme that bankers' pay was too high. SHAREHOLDER COMMS ...

Aviva signs radio deal to promote health insurance

Aviva, the insurance brand, is to use its sponsorship of Smooth Radio's Weekend Breakfast Show...The sponsorship will include activity around Sharp's breakfast show, which airs on the GMG Radio ... microsite from 3 March. The activity will also include sponsorship of the daily Smooth Radio Good Health ... . The creative executions were made by GMG Radio's in-house team. Jonathan Gillespie, group commercial ...

Nationwide brings mortgages to the fore with its latest ads

The financial services brand, which unveiled its new brand positioning in September , will launch a TV, radio and in-branch campaign on 6 February, promoting its 'Save To Buy' product, which offers first-time buyers mortgages with a 5% deposit. Ads will also feature Nationwide's offer of a 500 ...

Edelman Trust Barometer reveals only 30 per cent of public rates CEOs as 'believable'

frequently and honestly 58% of respondents trusted TV and radio news Source: Edelman Trust Barometer ...

Newgate hires Today programme producer as Porta buys Hansard Communications

producer on BBC Radio 4's Today programme as an associate director....BBC Radio 5-Live s Wake up To Money programme, produced BBC Radio 4 s You Yours programme and BBC Radio 2 s Jimmy Young programme. Greig, who started his career with London News Radio, said: "This ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.