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Ernst & Young appoints UM International for global media

UM International picked up the business following a review handled through the AAR . It is believed that the other agencies involved in the process were Mindshare and Starcom. UM International will work with Ernst Young on its global communications planning, as well as providing full media buying ...

SapientNitro wins McLaren digital business

SapientNitro won the business after a competitive pitch against LBi and Splendid. The account will be run out of SapientNitro's London office. McLaren called a review of the business last year as part of its plans to take on rivals Ferrari, Lamborghini and Porsche in the high-end road sports car market ...

Neil Jones joins Johnston Press as commercial chief

Jones, who has recently been working as a consultant for AOL in the UK, has been hired as part of the chief executive Ashley Highfield s recent strategic review. The regional newspaper publisher saw a pre-tax loss of 144 million last year, and advertising revenue fell 9 per cent year on year ...

Old El Paso kicks off £25m global ad review

Old El Paso, the General Mills Mexican food brand, is reviewing its global advertising account

Goodyear launches £30m media pitch

The tyre giant Goodyear Dunlop is reviewing its estimated £30 million pan-European media planning...of Belgium. Despres also led the recent creative review, which saw Leo Burnett pick up the business after ...

National Grid launches public affairs pitch

The review follows six years with Bell Pottinger Public Affairs (BPPA), which was appointed ... Pottinger expected to repitch for the account, which is reviewed every three years. The brief ... areas of energy, climate change and skills. The review came as it was revealed that National Grid had ...

Tui Travel in comms cuts after business restructure

Suzanne Seyghal. Corporate comms director Lesley Allan said: The businesses constantly review their PR ... , they are reviewing the way they maximise their marketing budget and are re-aligning their capability. For example ...

London City Airport hires Grayling to target European market

acting as a hub for the work. A 4m roster review by BAA, the owner of Heathrow and Stansted airports ...

Aviva appoints Bray Leino to B2B account

Aviva has consolidated its UK business-to business-marketing duties with Bray Leino after a review...is understood to have retained a place on Aviva's marketing roster. Aviva started the review in January ...

Mindshare retains Unilever media buying in the US

-buying business as part of an ongoing market-by-market review....The FMCG giant behind Lynx and Dove has made a decision not to review its $1.4bn ( 892m) buying account in the US, according to AdAge . The global review of media planning and buying was called ... and Russia. While the market-by-market buying review could last to the end of the year, separate pitches ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.