31 May 2012
| by Anne Cassidy
Old El Paso, the General Mills Mexican food brand, is reviewing its global advertising account
30 May 2012
| by Matthew Chapman
as investment banks JPMorgan Chase and RBC Capital Markets carry out a strategic review that could lead to tie...It is understood RIM's workforce of 18,000 could be reduced by around 2,000 jobs, representing 11% of its workforce.
Thorsten Heins, president and chief executive of RIM, said the review would consider ...
through partnerships and licensing opportunities.
Some have speculated that the review could lead to a ...
24 May 2012
| by Katherine Levy
Experian, the online credit-checking service that owns the CreditExpert brand, is reviewing its £6....
It is understood that the review is tied to an increase in advertising spend ahead of an update of Experian ...
. The creative business is not under review. ...
24 May 2012
| by Anne Cassidy
Zurich, the insurance company, is conducting a global review of its estimated £100 million
24 May 2012
| by Nick Batten
Beiersdorf, the cosmetics giant that owns the Nivea skincare brand, has called a review of its...review in 1998.
The Aegis-owned network has since strengthened its relationship with Beiersdorf ...
activity on ASOS.
The media review follows the appointment of DraftFCB to handle its global $700m ...
24 May 2012
| by Sara Luker
and France after an agency review....across Europe. Expedia s agencies in the Netherlands, Spain and the Nordics were unaffected by the review ...
22 May 2012
| by Maisie McCabe
The Government is preparing to review its media buying business, currently handled by WPP's M4C...The media review will form part of the coalition's new approach to communications, which ...
.
It is not clear when the review will officially take place, but it is expected to happen towards the end of 2012 to enable the process to have been completed in time for the 2013 /2014 financial year.
The review ...
22 May 2012
| by Matthew Chapman
Orange is to overhaul its brand sponsorship activity, ending its association with the Prize for Fiction, RockCorps and National Business Awards.
18 May 2012
| by Sara Luker
The company currently uses Fleishman-Hillard for both remits as well as for its consumer PR and device activities. Huawei media relations manager Yingying Li told PRWeek: The time is right for us to look and see what is out there agency-wise. We ve not reviewed our PR agencies for four or five years ...
17 May 2012
| by Sara Kimberley
B&Q is reviewing the CRM and direct marketing account for its TradePoint business, which targets...The retailer has approached a number of agencies about the review as it looks to ramp up its loyalty programme across its trade customers.
TradePoint is a new Trade Counter operation at B Q ...
Connect, Rapier and the now-defunct Personal.
The review follows recent advertising activity by B Q ...