Agency concern over post-COI plan
24 May 2012 | by John Tylee
and planning 2013/2014: Media buying review ...
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Guinness seeks agency for direct and digital business
24 May 2012 | by Sara Kimberley
The Diageo-owned brand has contacted agencies directly about the review. The appointed agency is expected to work on digital and direct activity across the region, including in the UK. TMW currently handles the Guinness UK digital and direct business. Abbott Mead Vickers BBDO, the brand's global ...
Zurich calls £100m global ad review
24 May 2012 | by Anne Cassidy
Zurich, the insurance company, is conducting a global review of its estimated £100 million
Beiersdorf kicks off £110m pan-Euro media review
24 May 2012 | by Nick Batten
Beiersdorf, the cosmetics giant that owns the Nivea skincare brand, has called a review of its...review in 1998. The Aegis-owned network has since strengthened its relationship with Beiersdorf ... activity on ASOS. The media review follows the appointment of DraftFCB to handle its global $700m ...
Arcadia starts £4m media agency contest
24 May 2012 | by Maisie McCabe
Arcadia, the retail group owned by Sir Philip Green, is reviewing its £4 million media planning
Private View: Dave Trott and Sarah Golding
24 May 2012
expert reviews, from fridges to financial services." Which is pretty much what we already know about ...
Expedia hires Fleishman-Hillard after European consolidation review
24 May 2012 | by Sara Luker
and France after an agency review....across Europe. Expedia s agencies in the Netherlands, Spain and the Nordics were unaffected by the review ...
Pitch update
24 May 2012
that the 150 million global Shell review that was put in motion at the start of the year will go to full pitch ...
Client view: Adopting a new approach
24 May 2012 | by Adam Hill
. The Munro Review of Child Protection has been a significant force in shaping government policy towards children - including on care and adoption - and Carrie sits on the review's implementation working group ... to show its caring side. But Darbari just shrugs. 'I know the Conservatives had been reviewing ...
Fighting the 'will of the web'
24 May 2012 | by Andrew Escott, Cohn & Wolfe
-related issues and other non-communicable diseases. However, without reviews of existing research, commissioning ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
