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Phones4u plans consumer hire

Mobile phone retailer Phones4u is reviewing its consumer PR as it prepares to roll out a £9m...marketing and PR director Jim Slater said the chain, which has 350 stores across the UK was now reviewing ... looking at our consumer PR needs but we have talked to a few agencies as part of that review,' said ...

3 appoints Media Strategy to replace Lexington

The agency emerged triumphant this week after a pitch against Hill & Knowlton, AS Biss & Co, Four Communications and the incumbent. The switch comes amid Ofcom's review of its allocation of radio spectrum, which 3 is eager to ensure will minimise the potential for interference. 3 head of public policy ...

Orange asks JCPR to refresh brand

for its account as part of a review in January. The appointment of JCPR comes just weeks after Scott ...

3 set to draw up consumer roster

week that the firm is also reviewing its public affairs agency support, with Lexington Communications ...

Ofcom hires IoS journalist as telecoms review ends

The hire comes as the organisation prepares to communicate the conclusions of its telecoms review and increases regulation of internet telephony. Hirst, who joins in August, will develop telecoms and technology PR strategy. The regulator's audience includes telecoms firms, consumer groups ...

BT refreshes IT literacy efforts

BT is reviewing the PR contract for its Digital Inclusion campaign, which Band Brown has promoted...CSR comms manager Alison Garner said Hill Knowlton and Harrison Cowley North were pitching against Band Brown for the £100,000 account. Since 2002, Digital Inclusion has marked BT's effort to get less IT-literate communities to use the internet. But Garner said BT was reviewing the account ...

Campaign: Midnight lifts sales for Korean phone maker - Consumer PR

targeted giveaways. To manage a product review programme. Strategy and Plan Introducing an unknown ... . To set up a product review system, journalists were allowed to borrow VK handsets for editorial purposes ...

Public Affairs: Ntl reviews PA after hire of Richmond as director

LLM Communications has acted as ntl's retained public affairs adviser for the past three years. The company refused to comment on the review but it is understood to involve Richmond and ntl chief executive ... of communications and policy Keith Monserrat. The review comes as the company recovers from a long spell of debt ...

Campaign: T-Mobile maximises Euro 2004 investment - Sponsorship Exploitation

. Briefings were followed by handset loans to enable journalists to review phones, and 18 key UK journalists ...

Media Analysis: Mobile mags aim for higher quality

to travel. Boughton says PROs can also feed into the magazine's news, reviews and special offers pages ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.