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Sainsbury's cuts shortlist for £47m advertising account down to two

31 Mar 2005 | by by Lucy Aitken

LONDON - The battle for Sainsbury’s £47m advertising account is down to JWT and the incumbent...the account with Sainsbury's front-man Jamie Oliver approaching national hero status. Oliver's Channel 4 ... an extra £220m on school meals in England. AMV BBDO first introduced Oliver as the face of Sainsbury's five ...

Abbott Mead Vickers BBDO scoops APG Grand Prix

13 Nov 2007 | by Kunal Dutta

LONDON - Abbott Mead Vickers BBDO scooped the £10,000 Grand Prix prize for its Sainsbury’s ‘try

Hotline: Sainsbury's shortlists agencies

11 Mar 2005

Sainsbury's has shortlisted JWT, Bartle Bogle Hegarty, Leo Burnett and the incumbent, Abbott Mead

OPINION: Mills on ... Sainsbury's

20 Jun 2003 | by Dominic Mills, dominic.mills@haynet.com

In the spirit of topicality, let's draw some parallels between Manchester United and Sainsbury...In 2000, Sainsbury's kicked out the ailing members of its management squad, and rejuvenated its ... . Sainsbury's remains a work in progress, hence last week's decision to sign Oliver for another year ... with sole tenure on the business. Boy, does Sainsbury's need a match-winning performance from both now ...

LMUK lines up three to compete for Nectar digital brief

22 Nov 2002 | by MARK SWENEY

Nectar, the customer loyalty reward scheme with £50 million backing from its founders Sainsburys

Sainsbury's Bank in talks with ad agencies

24 Sep 2004 | by Claire Billings

Sainsbury's Bank is talking to agencies about the £15 million launch of a car insurance joint.... A shortlist of four will pitch next Monday. Abbott Mead Vickers BBDO, the incumbent on Sainsbury ... around quickly for a launch in October. Sainsbury's Bank is a joint venture between the supermarket ... , Campaign revealed that Sainsbury's had awarded a slice of its above-the-line print advertising to its ...

Fresh ads give hope to Sainsbury

13 Jun 1997 | by ANNA GRIFFITHS

Sainsbury s renewed efforts to make its advertising work are beginning to pay off, according to a...Sainsbury s renewed efforts to make its advertising work are beginning to pay off, according ... effective. Merrill Lynch also questions the relationship between Sainsbury s and its agency, Abbott Mead Vickers BBDO. Sainsbury s has used the same advertising agency since 1979 - a change must surely ...

Sainsbury's invests in TV spot for stationery

13 Aug 2004 | by Rachel Gardner

Sainsbury's has shunned Jamie Oliver in a new-style TV campaign that looks to build its non...with Sainsbury's usual endline: "Making life taste better." The ad was written by Mark Norcutt and art directed ... . It will be supported by a press element in national newspaper titles. It marks a move by Sainsbury's to allocate ...

TMW produces Sainsbury's DM campaign

02 Dec 2008 | by Matt Williams

their Christmas food shopping early, in a new DM campaign for Sainsbury's....by an image of a snow globe, with a Sainsbury's store situated inside. Underneath the image a strapline says: "Cook up a storm this Christmas with Sainsbury's". Concealed in the pack are a number of reward ... wanted to evoke a traditional Christmas feeling and show that Sainsbury's is in a strong position to make ...

REVIEW: Sainsbury's and Tesco opt not to sign

28 Mar 2003

Sainsbury's and Tesco have opted not to sign up to the Department of Health's five-a-day logo

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