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Tate brings in Shawe to woo corporate sponsors

Art gallery group Tate has taken on former Sainsbury’s PR chief Jan Shawe to help boost corporate

Sainsbury's 'invisible equipment' by AMV BBDO

Sainsbury's has launched an ad for 2011 to show the positive impact that collecting Sainsbury...The Active Kids scheme is one of Sainsbury s key CR commitments and has raised over 100m worth of equipment for participating schools and organisations since it launched six years ago. ...

Sainsbury's revives Active Kids initiative

LONDON - Sainsbury's is launching its second Active Kids scheme in an escalation of a sports...Sainsbury's unveiled its first scheme early last year, only for Tesco to respond with a similar ... equipment and expertise in return for vouchers. When the Tesco scheme was launched, Sainsbury's director ... and better'. The mechanics of the Sainsbury's scheme, which launches on 8 February, will be similar ...

Comic Relief boosts turnover at Sainsbury's

LONDON - Sainsbury's' tie-up with Comic Relief has helped increase the supermarket's turnover...The retailer, which has partnered with Comic Relief for 10 years, raised 10m for the charity appeal and 19m people visited its stores during the week of Red Nose Day - its busiest week outside the Christmas period. Sainsbury's has estimated that its tie with Comic Relief increased turnover in the 11 ...

REVIEW: Sainsbury's and Tesco opt not to sign

Sainsbury's and Tesco have opted not to sign up to the Department of Health's five-a-day logo

Sainsbury's ad banned following rival's complaint

The advertising watchdog has banned a TV ad for Sainsbury's that claimed "right now at Sainsbury...they believed only selected toys were available at half price online. Sainsbury's said that the text made ... . It argued the text did not contradict the headline claim of "Right now at Sainsbury's ALL toys are half ... in the ad. It upheld the complaints and told Sainsbury's not to run the ad again in its current form ...

Sainsbury's to offer in-store GP services

Sainsbury's is to press ahead with plans to offer medical consultations in its stores, despite...and alcohol, presents a conflict of interest. Sainsbury's will trial one surgery within an as-yet unnamed ... for patients and customers because our stores are very accessible,' said a Sainsbury's spokeswoman ...

Unilever and Sainsbury's predict sustainable lifestyles by 2020

Unilever and Sainsbury's have launched a joint report that predicts the consumer goods industry...partnership between Unilever and Sainsbury's, which builds on Forum for the Future s 2007 Retail Futures ... mainstream by 2020. Justin King, chief executive of Sainsbury's, said: "Sustainability will continue ... and Sainsbury's are two of more that 170 brands to have backed the Government's "responsibility deal" , which ...

Sainsbury's unveils kids' healthy-eating scheme

LONDON - Sainsbury's is planning a children's healthy-eating promotion as a spin-off from its...participating, it has been one of the most successful promotions launched by the supermarket. Sainsbury ... vouchers for the purchase of healthy products such as fruit and vegetables as well as the Sainsbury's Kids range of ready-meals. Another innovation for this year's scheme was to place Sainsbury's Active Kids ...

Sainsbury’s set for more Cleese

Sainsbury s is to press ahead with a new set of ads starring John Cleese, despite blaming its...Sainsbury s is to press ahead with a new set of ads starring John Cleese, despite blaming its ... ads (Marketing, December 17). Sainsbury s group chief executive, Dino Adriano, said last week ... to some analysts, has alienated Sainsbury s core middle-class customers by focusing on low prices ...

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