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OPINION: The first digital Christmas will be the last for some dotcoms

14 Dec 2000

Is Christmas 2000 the first digital Yule? Will you be getting your turkey from urbanfetch.com? Buying perfume from clickmango.com? Or perhaps ordering Christmas CDs from boxman.com? I'm sorry to say you won't, because all three have gone bust. And they're not the only ones. You can add ...

FOCUS: CONSUMER PR - Turning bricks to clicks. The festive season is finally upon us, so how can the big high street retailers make the most of their brands online? Richard Carpenter goes e-shopping

08 Dec 2000 | by RICHARD CARPENTER

. Sorry, that s Iceland.co.uk. Hilary Berg, Iceland Foods head of PR, says the decision to rebrand ...

Virginwines makes its TV debut

01 Dec 2000 | by MATTHEW COWEN

? The unfortunate man is then challenged to a scrap . Other people include a man who mumbles sorry when ordered ...

FOCUS: CRISIS MANAGEMENT - The heat is on. Mary Cowlett follows the timeline of a crisis from chatroom rumour to full-blown threat to reputation

01 Dec 2000 | by MARY COWLETT

're sorry and recalling the product.' The answer for most web-savvy organisations is to develop 'e ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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