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THE FIRST 100 YEARS OF JWT & UNILEVER 1902-2002: Private View 1990s

22 Nov 2002 | by ADRIAN HOLMES, the chief creative officer at Lowe Worldwide

'm sure this campaign was wonderfully effective for the brand ... but sorry, no. Q7. Launch a pasta ...

RADIOWATCH: Radio Choice - Pharmacia Regaine

12 Sep 2002 | by HANNAH JONES, Brand manager, national advertising, Sainsbury's

The humour in this ad plays on the fact that there are dozens of old wives' tales surrounding hair loss treatments. It is funny at the beginning and you feel sorry for the poor cat being rubbed on someone's head! But in the end the ad gets to the serious point that there is now a proper way to combat ...

PRIVATE VIEW: Mark Wnek, the creative director at Euro RSCG Wnek Gosper

09 Aug 2002

to the advantages of Boots. For example, a heavy suitcase falls on comedy Greek man's foot. Girl says: Sorry ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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