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Interflora launches campaign for flowers all occasions

In its first advertising through Walsh Trott Chick Smith, Interflora is hoping to prove that flowers are not just for anniversaries, weddings and birthdays, but should be sent to say 'sorry', 'well ... florist of the year, Jane Benefield, who had an open brief to depict themes such as saying sorry to a ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.