Qantas says sorry with free flights
07 Nov 2011 | by Loulla-Mae Eleftheriou-Smith
Qantas airline is giving away 100,000 return economy flights, with an expected spend of $20m, to Australian customers as an apology for grounding its fleet last week.
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Lynx responds to ad ban with 'sorry' video
28 Nov 2011 | by Daniel Farey-Jones
Unilever has posted a video of Lucy Pinder apologising for the Lynx internet campaign that was banned by Advertising Standards Authority and branded "degrading to women".
'I'm sorry', National Bullying Helpline founder Christine Pratt tells PRWeek
26 Feb 2010 | by Kate Magee
The National Bullying Helpline's founder Christine Pratt has told PRWeek that she never meant to cause any distress to others.
Tiger Woods: 'For all that I've done I'm so sorry'
19 Feb 2010 | by Staff
LONDON - Tiger Woods has announced he is not ready to return to the world of golf because he needs to work on regaining the things that are most important to him - his wife and his children.
Greenpeace 'I'm sorry' by Greenpeace In-house and Arc Communications
07 Dec 2009
Greenpeace has created a campaign featuring ten images of world leaders, including Barack Obama and Nicholas Sarkozy saying 'sorry' for failing to prevent climate change, which will run at the Copenhagen summit.
The Week: Advertising News - Pepsi sorry for iPhone app
23 Oct 2009
PepsiCo has issued an apology on Twitter after users accused it of stereotyping women in an iPhone application for its energy drink, Amp.
Why sorry doesn't always have to be the hardest word
19 May 2009
As I write, our political leaders are still apologising for their expense fiddles. Prince Charles expresses regret for his carbuncle gag 25 years ago and His Holiness the German Pope is in Israel, where he has been chided for not apologising for Hitler.
Tara Hamilton Miller: Sorry comes too easily for some
13 May 2009 | by Tara Hamilton-Miller
Apologies from the Evening Standard newspaper for being too negative; 'We boobed' full-page regrets from Marks David Cameron has said sorry; Gordon has mumbled something similar; football thug Ledley King 'regretted' beating up a bouncer then wetting himself...
M&S says sorry in "We boobed" ad campaign
08 May 2009 | by Staff
LONDON - Marks & Spencer today launched full-page ads in national newspapers to apologise for its decision to add a £2 surcharge on the price of larger bras.
The Week: Advertising News - Standard says it is 'sorry'
08 May 2009
The Evening Standard has launched a campaign apologising for its performance in the past, as part of a publicity attack ahead of its relaunch on 11 May.
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