Helen Edwards on Branding: Virgin modesty
30 Nov 2011 | by Helen Edwards
other banks, knowing how to say sorry when things go wrong, and understanding that it's OK to boast ...
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The DIY creative brands
20 Jan 2012 | by Adam Woods
about what their mothers had bought everyone for Christmas from the catalogue company. Sorry, kids ...
Alex Sandberg: Not afraid to rock the boat
16 Nov 2011 | by Alec Mattinson
association. It is inevitable, in fact. I'm sorry if people don't like hearing that, but our industry is a ...
Seventy Seven PR leadership team departs amid Fishburn management reshuffle
16 Sep 2011 | by Alec Mattinson
, commented: I'm sorry to see James, Jo and Alan depart but we wish them well in their separate ventures ...
Isabel Collins, Radley Yeldar: You must live by your credo
14 Sep 2011 | by Isabel Collins, Radley Yeldar
According to James Murdoch in his recent testimony before the parliamentary committee investigating phone hacking, the key to business integrity is 'sending everybody a copy of the code of conduct'. Sorry James, but that's the barest of bare minimums. Of course it is important that every employee ...
Murdochs and Brooks were well coached but needed 'more humility'
20 Jul 2011 | by Matt Cartmell
, because he s an old man. The three key messages were: we re very sorry; we re doing something about it ...
Adwatch (20 April) - Top 20 recall: NatWest aims to be helpful
20 Apr 2011 | by Sid McGrath, Planning partner, Karmarama
of atonement going on: 'We've been a bit naughty, we're really sorry, we'll try harder. Honest.' Then there ...
News International's apology over phone-hacking is 'too little, too late', claim PROs
11 Apr 2011 | by Nikki Wicks
sorry can signal the start of reputation recovery in the event of a major issue, so the News ...
Brand Health Check: RBS
01 Apr 2011 | by Rachel Barnes
and CRM, Cogent Elliot You have to feel sorry for RBS. On the one hand, the City, the Treasury and we ...
John Woodcock: PM's lost battle to defend arms tour
03 Mar 2011 | by John Woodcock
of the aeroplane, and I feel a bit sorry for whoever was asked to give it. John Woodcock is Labour MP for Barrow ...
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