Barclaycard to give away holidays to consumers who spoof 'Waterslide' ad
29 Jan 2009 | by Edward Kemp
LONDON - Barclaycard is inviting customers to create spoof versions of its 'Waterslide' TV ad
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Barclaycard to roll out Waterslide ad sequel
12 Jan 2010 | by Alex Brownsell
LONDON - Barclaycard is launching a sequel to its landmark 2008 'Waterslide' ad, as it looks...Waterslide iPhone app. The latter was downloaded more than three million times in the fortnight following ... scheme, the first of its kind by a UK credit card company. Barclaycard launched 'Waterslide' in October ...
Barclaycard's branded free iPhone game app breaks iTunes Store records
06 Aug 2009 | by Fiona Ramsay
advertising game ever to hit the ITunes store. Created by Dare and Fishlabs, Barclaycard's Waterslide Extreme iPhone game supports the waterslide TV campaign for Barclaycard's contactless card. The public were also challenged to campaign for their own version of the waterslide ad, leading to more than 1.5m ...
Moneysupermarket.com hires Barclaycard marketer Paul Troy
07 Jan 2011 | by Alex Brownsell
the development of the brand's popular "waterslide" TV ad campaign and iPhone app that became the most ...
Barclaycard adapts rollercoaster ad for mobile payments
09 Jun 2011 | by Alex Brownsell
's " waterslide "and "rollercoaster" ads, before joining Moneysupermarket.com as director of consumer marketing ...
Barclaycard teams up with celebrities for 'Easier' Christmas push
02 Dec 2011 | by Alex Brownsell
." Twelvetree added that Barclaycard was plotting a follow-up to its Waterslide and Rollercoaster TV spots ...
Barclays spoofs history of money for mobile payment push
30 Jun 2011 | by Ben Bold
rolled out a sequel to its 2008 'Waterslide' ad to promote contactless mobile payment services ...
Hovis tops ITV's Ad Of The Decade with 'Go On Lad'
21 Dec 2009 | by Joe Thomas
in alphabetical order: 1. Barclaycard: Waterslide 2. Budweiser: True / Wassup 3. Cadburys: Drumming Gorilla ...
YouTube hires ITV marketer Anna Bateson
17 Feb 2009 | by Sarah Johnson
YouTube users to create and film a model of a working waterslide, in reference to the credit card brand ...
Barclaycard launches Freedom loyalty programme
25 Jan 2010 | by Alex Brownsell
-running 'Waterslide' spot. ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
