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. Consumers are encouraged to "take back control" by joining giffgaff, a network that promises not to tie them ...
Building on the strapline 'We know how you feel about it, because we feel the same', the campaign follows a number of fans, from female builders to aspiring footballers as they describe just what it means to be a football fan. ...
Fragments of different people and even animal bodies are linked together, resulting in amazing new situations -always better than the previous ones, conveying the "Connected we can do more" concept for Movistar, the leading cell phone company in Latin America. ...
The product promises to kill both the plant and the root and uses a 'B movie' horror theme to show this and increase consumer awareness of the brand. ...
with the line: We re Europe s biggest. That s what makes the world so small . ...
The festival organisers use the award to celebrate the advertisers that distinguish themselves for their innovative marketing techniques and their willingness to encourage creativity in their agencies. Above, we show the best 10 ads from VW, selected by its ad agency, DDB London. Picture gallery: VW Beetle lemon ...
The 40-second ad features the Anchor cows preparing for Anchor s birthday party by putting on a party with its very own DJ set. The cows make their way to the barn to the soundtrack of Hard to Handle . As the ad finishes we see the Anchor cows outside the barn unfurling a big banner that reads ...
Leo Burnett has created a TV campaign for McDonald's in a bid to highlight the brand's promise
The strapline in one ad reads: "You need to act fast, so we'll keep this brief", While the other extols the economical virtues of the Curve. ...
The mailer comprises a letter addressing the customer but where there would usually be body copy, there is a blank space, before the "yours sincerely" sign off. At the very bottom of the letter is a blue text box explaining: Actually, we ve got lots to tell you about. But we can t say anything until you ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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