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New business leagues 2009

Each week, Campaign magazine publishes the top ten agency business rankings for: creative media direct marketing digital In the attached table above, we publish the entire leagues, including agencies further down the lists. The table shows the cumulative totals for new business wins ...

Debenhams promises renewed focus on marketing

Debenhams promised to offer its customers a more joined-up approach to marketing and revealed plans...of communication, we will be taking a more joined-up approach to marketing, which uses both traditional and new ...

Thomson promises child-free holidays

experiences for different people. "Family holidays remain incredibly important to Thomson. However, we ... hotel, peace and quiet both come as standard. Early sales show that we are on to a winner ...

Adwatch (2 March) - Top 20 recall: Is the latest Bisto ad a promising one?

The gravy brand has always made emotive ads, and 'The promise' is another winner....Skip to full table 'I, Keith Jones. Father of two. Do solemnly promise. To spend more ... the latest ad, 'I promise', feature a group of kids promising to tidy their room, do their homework ... reflecting the new Coalition attitude? The kids are promising to sit round the table together and be good ...

Virgin Media promises more transparent broadband ads

and faster broadband, but are being ripped off by unscrupulous providers who can t deliver their promised ...

Adwatch (16 March) - Top 20 recall: Has Matchaffinity.com got a lasting strategy?

Promise of a happy, lasting relationship doesn't ring true in this testimonial-based ad....Skip to full table With all the anguish, sadness and bloodshed going on in Libya, we are reminded that we should never take our work too seriously. This is only advertising. However, Gadaffi ... , lasting relationship' is the very promise of matchaffinity.com's TV ad. But for something that's trying ...

We7 cash injection to fund expansion plans

We7, the UK-based music streaming service, is pushing into continental Europe to double its...to grow We7's headcount from the current 28 to around 50 within the next six months, with an emphasis ... listening will move rapidly from the early adopters and music obsessives we have seen to date, into the mass-market and general music-listening communities. "Over the coming months, we will be announcing new key ...

DATA 2002: Data-where are we up to?

At this conference, experts take you through all the issues surrounding data management so that you can create more effective campaigns through better targeted marketing. David Payne addresses data management from a historical perspective through to where we are now. He discusses how to intelligently ...

Agency Performance League 2010: Creative agencies

Kingston Smith W1's latest annual survey on financial performance promises to be the final set...The Top 50 advertising agencies' accounts reviewed here are likely to be the last set of promising ... have continued the increase in profitability that we have reported since 2005. Operating profit margin ... surprising increase given an average RPI in 2008 of 4.0 per cent, but we will no doubt see only a very ...

'We have to build better brands and we need a different conversation', admits Tesco chief

emphasis on marketing. He said: "We've got to build better brands. Everyday Value [which was introduced this month to replace the Value range] we've been working on for the last six months, the venture brands are building and we've now got 12, and they are doing very nicely. "This is a plan we started last year ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.