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business, and the company has promised a ballooning of its marketing spend for the remainder of the year....and, combined with some great new products and a heavyweight brand campaign in the coming months, we ...
business. We are also hosting "Chairman's Clubs", where chief executives can talk about their experiences ... 2012 partner BT. 'We work on 2012 together and see how we can also do so on other opportunities,' adds ...
Debenhams promised to offer its customers a more joined-up approach to marketing and revealed plans...of communication, we will be taking a more joined-up approach to marketing, which uses both traditional and new ...
experiences for different people. "Family holidays remain incredibly important to Thomson. However, we ... hotel, peace and quiet both come as standard. Early sales show that we are on to a winner ...
. The voiceover promises this is not the end of the American car', and that the new GM' will focus on fewer ... . There was a time when our cost structure could compete worldwide. Not anymore. Reinvention is the only way we can fix this, and fix it we will.' The ad, by Interpublic agency Deutsch, concludes, The only ...
s appointment follows an extensive candidate review for this important position. "We have committed to major ... in marketing and brand communications. "We will be spending more to promote the koda brand in 2011 than any ...
is to make sure that London 2012 gets it right; that we draw on all these lessons to produce the best tourism ... , along with a promise to review the web of quangos that affect tourism. The tourism industry is valued in the region of 90 billion to the economy. Hunt said: "Making sure we have a lasting tourism legacy from ...
As Christmas shopping gets into full swing, John Lewis is running a national print campaign in papers including The Times, with a headline: "If our competitors have a sale, we have a sale". The creative, by Adam Eve, says John Lewis, "will be price-matching a competitor's brand event from today ...
Fonseca. Later that month, it rolled out a full-page print ad carrying the line "We're pulling together ...
With the recent weather suggesting we now live in a land of perpetual winter, the energy brand...deal, but we don't know exactly where it will be. E.ON: If you want a rough quote, you can go ... % before winter, so we've assured our customers we have no intention to increase prices in 2012. We also offer fixed deals for longer periods - we do one to June next year and one to May the following year ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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