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Giffgaff 'the man' by Albion

. Consumers are encouraged to "take back control" by joining giffgaff, a network that promises not to tie them ...

Phones4u 'wrestlers' by Adam & Eve

Phones 4U launched another execution in the 'It's what we do' campaign.

EDF Energy 'feel better energy launch' by AMV BBDO

The campaign promotes EDF's new Blue+Price Promise tariff its first 100 per cent nuclear-backed tariff. The character is based on the YouTube hit "dancing robot" character Keepon, which has been licensed to the brand. ...

Phones4u 'hard working prison guards' by Adam & Eve

The TV ad features a group of Bangkok prison guards who get distracted by the new features of the Sony Ericsson Xperia X10. Comedian Steve Punt provides the voiceover for the ad. The spot, with the tagline 'Phones4U - it's what we do', also reintroduces the Phones4u hand gesture that first appeared ...

Plusnet 'good honest broadband from Yorkshire' by Karmarama

with Yorkshire, we are able to drive Plusnet s values, and showcase the quality and service we provide." ...

E:ON 'we're on it' by DLKW

The campaign aims to encourage consumers to get talking about the ways in which they can adapt their energy usage to become more environmentally friendly. The campaign We re on it features conversations between illustrated characters discussing their energy needs, with headlines including On a tricky choice. ...

Telewest leaps on promise of lower losses

that we are in the execution phase of our business plan, with financing securely in place ... . Finance director Charles Burdick said 2001 will be the peak year of losses. "We'll see a rapid ...

OPINION: Never undervalue the importance of under-promising

. The very simplistic, yet compelling, idea of under-promising and over delivering is one definite way we ... the most important activity any of us can master. Think about it. If we can efficiently manage anyone s expectations, then we can effectively succeed at anything we do. And have fun doing it ...

We'll Call You - E.ON

With the recent weather suggesting we now live in a land of perpetual winter, the energy brand...deal, but we don't know exactly where it will be. E.ON: If you want a rough quote, you can go ... % before winter, so we've assured our customers we have no intention to increase prices in 2012. We also offer fixed deals for longer periods - we do one to June next year and one to May the following year ...

Analysis: Marketing Checkout - Are we being served by electrical stores?/Making promises about

retailers make it to comprehend, buy and maintain a home computer system? We set out to assess ... was talking about, but I didn t feel at all encouraged to buy. Comet s response: We know there is room for improvement in our customer service. It is an area that we are looking into, with a view to making public ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.