Marketing's top five Jubilee initiatives
08 May 2012 | by John Reynolds
of the pepper sauce brand. A red, white and blue box, featuring diamond artwork, will house the bottle ...
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CREATIVE STRATEGY: Peugeot dances with the school of cool
17 May 2012 | by Simon S Kershaw
we have a young man who appears to possess no bones, dancing to the Rudimental track Feel the love ...
Campaign Viral Chart: Roller skates beat drugs in new viral hit
04 May 2012 | by Ben Hall
Glass' video stays ninth, while a new ad for the search giant's Chrome browser, in which a man tries ...
Adwatch (May 2) Top 20 recall: Audi
02 May 2012 | by Jamie Maker, director, Brave
's not what we get here, however. The black-and-white world into which we're thrown is immediately engaging ...
Unilever tops 2012 Marketing Society Awards nominations
01 May 2012 | by Kim Benjamin
chief marketing officer at Barclaycard and Philip Gladman, category marketing director, white spirits ...
Hertz calls review of £10 million pan-Euro media
26 Apr 2012 | by Nick Batten
The car-rental company has issued RFIs via the marketing strategist Procurian and agencies have been invited to submit initial information online. Initiative, the incumbent, won the account in 2009 after a pitch against Manning Gottlieb and OMD International, which held the UK and European ...
Campaign Viral Chart: P&G Olympics ad shared over 300,000 times
20 Apr 2012 | by Ben Hall
. It was directed by Alejandro Gonz lez I rritu, the man behind Nike's 'write the future' World Cup 2010 campaign ...
Which Olympic sponsor ads are most shared?
18 Apr 2012 | by Ben Hall
'man and machine' created in-house All time: 1,466 shares ...
CREATIVE STRATEGY: Peugeot bets on film in its battle with the big boys
04 Apr 2012 | by Simon S Kershaw
In the "bush" (countryside to the likes of you and me), the vehicular profile was dominated by crew-cab 4x4s. But in the cities and burbs, it seemed every other car was a white saloon with a Japanese, Korean or Thai badge. Is the preponderance of a snow-coloured finish a defence against ...
Audi brings 'Vorsprung' position to fore with new TV ad
29 Mar 2012 | by Alex Brownsell
was by Mediacom. In September last year, Audi moved away from its long-running style of black-and-white ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
