01 Jun 2012
| by Alex Brownsell
The brand will this weekend (4 June) roll out a TV ad, by JWT London, using the new tagline "Man Fuel for Man Stuff". The comical clip depicts men as behaving like "superheroes" when carrying out simply everyday tasks, with a character carrying his entire supermarket shop from his car to the house ...
31 May 2012
The two ads are a humorous tribute to 50s-style advertising. Both were shot in black and white with that era's grainy film quality and outfits.
The first ad is a 30-second film and the second lasts 20 seconds. The TV campaign is also supported with press and radio ...
29 May 2012
| by Loulla-Mae Eleftheriou-Smith
R Whites, the soft-drinks brand, has reunited the actors from its well-remembered "secret lemonade...the stairs in the middle of the night into the kitchen to get his R Whites fix.
This time, instead of opening the fridge to find R Whites lemonade, Chagrin opens the freezer to reveal the brand's lemonade ...
licensing partner, Frederick Dairies, said: "R Whites is a much loved and iconic British brand.
"We ...
28 May 2012
| by Sarah Shearman
, white and blue M&Ms pack, ahead of the Queen's Diamond Jubilee celebrations this weekend.....it into the special edition packet.
The ad closes with the strapline, "Red, white and blues only, sorry yellow ...
24 May 2012
| by Hannah Crown
business.
An Australian review for all Diageo white and dark spirits was also held and is expected ...
22 May 2012
| by Zaid Al-Zaidy, chief strategy officer, TBWA\London
to mentally screen out.
This, surely, represents a yawning opportunity. Walt Disney, the man, had vision ...
22 May 2012
| by Sara Luker
with Greek home cooking. Joshua Van Raalte, chief executive at Brazil, said: Greek cooking is a relatively ...
16 May 2012
| by Matthew Chapman
A television spot by Santo shows a fan sprouting red-and-white feathers as he is transformed into a "super fan bird mascot" through the magic of Coca-Cola after a goal is scored. It will be shown for the first time on TV on ITV1 today (16 May).
The ad also offers viewers a chance to win tickets to Euro ...
11 May 2012
| by Sarah Shearman
The 1.40 loaf, which comes in wholemeal and white variants, is made from 100% British wheat and is Hovis biggest launch of the year.
The campaign, created by Dare, starts this weekend with a TV ad showing a father and son overcoming the daily challenges of working on a farm and portraying the hard work ...
11 May 2012
| by Matt Chapman
, according to Gissing, by its 850-strong fleet of Mercedes Sprinter delivery vans, which double as moving ...
,' he says, before adding a comment that lacks the bluster one might expect from a 'Buller' man: 'I ...