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Capital One Cup 'will help brand stand for opportunity'

Michael Woodburn, the man attempting to reinvigorate Capital One's brand in the UK with a four

CREATIVE STRATEGY: Prometheus and stealing fire at TED

hijacked the concept of the TED talks in this film: Here the man behind the infamous 'Company ...

More! revamps for the 'boomerang' generation

other new sections including one focused on a man, the first of which will feature Prince Harry. Other ...

Arif Durrani: Can Neil Jones help transform Johnston Press?

One thing you have to say about the lofty commercial media man Neil Jones, he doesn't shy away from...by the opportunity." The 47-year-old's ambitious drive clearly remains, although the man who once declared he ...

Brand Manager of the Week: Andy Irving

and free food on quiz night. What's your favourite holiday destination? Anywhere with white beaches ...

Watchdog busts SuperCasino ad for glamorising gambling

The ad by Dene Films was broadcast in January on Channel 5. It featured a man with a casino chip in his hand walking down the street with a male friend. They approach the entrance to a casino where they greet an attractive woman, hand the chip to the doorman and enter. They walk through the casino ...

M&M characters test out 'British' costumes in Jubilee ad

, white and blue M&Ms pack, ahead of the Queen's Diamond Jubilee celebrations this weekend.....it into the special edition packet. The ad closes with the strapline, "Red, white and blues only, sorry yellow ...

Think BR: Consumers are ready for an open dialogue about online advertising and privacy

Consumers are ready for an open dialogue about online advertising and privacy, writes Carl White...the opportunity to cast more light on how the commercial internet works. Carl White, CEO, ValueClick Europe ...

Think BR: Launching Newsworks

elsewhere, possibly to social media. As ever, things are not quite as black and white. Yes, print ...

Think BR: The search for white space

White space is the marketing term for unmet needs. White space is the place where business grows; without growth there is only stagnation, so the search for white space matters for everyone and is a ... ; they required no investigation. In a world where our daily physiological needs are met, the meaning of white ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.