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DENVER: Recent giveaways by some restaurant and coffee shop chains used free drinks, sandwiches, and other sampling as part of their larger PR campaigns.
NEW YORK: A number of AIDS-related advocacy groups sponsored events or launched new outreach in connection with the annual World AIDS Day, held December 1, hoping to raise awareness for their organizations and their longer term objectives.
Some attendees at PRSA's international conference deemed it the best one in years. Indeed, there was a palpable sense of enthusiasm that pervaded.
Since its founding in 1987, NuStep has positioned itself as a leader in the physical fitness- and rehabilitation-equipment category, manufacturing and marketing high-end wellness products to the active-lifestyle and medical communities.
LOS ANGELES: Fans of NBC's The Office will descend upon Scranton, PA, for a weekend of activities, thanks to a grassroots effort by the citizens of the former coal-mining town-turned Dunderhead hot spot.
Flexibility and persistence in communications was vital in the recent merger between the Chicago Mercantile Exchange and Chicago Board of Trade.
WASHINGTON: The United Nations Millennium Campaign (UNMC) hired Waggener Edstrom Worldwide to raise awareness and drive participation in its two-day Stand Up, Speak Out series of worldwide events taking place on October 16 and 17.
Health and fitness magazines are ramping up their sponsor-based events, which are rising steadily nowadays as more health and wellness titles develop.
Last week's LaSalle Bank Chicago Marathon has been called a perfect storm of problems.
DALLAS: The nonprofit Texas Council on Family Violence (TCFV) is working with Ruder Finn on an online push aimed at raising awareness of teen dating abuse and engaging parents and teens on an interactive level.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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