Ikea releases Corgi-dog holder viral for the Jubilee
01 Jun 2012 | by Loulla-Mae Eleftheriou-Smith
Ikea is getting in on Jubilee fever with a new viral that promotes the brand's hot dog holder, which has been transformed into the shape of a Corgi.
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Looking at Jubilee ads sweeping the nation
01 Jun 2012 | by Sara Kimberley
With close to 31 million people attending a Diamond Jubilee party this weekend as the nation unites to celebrate the Queen's 60-year reign, we look at a handful of Jubilee ads sweeping the country.
Proximity makes senior hires
01 Jun 2012 | by Sara Kimberley
Proximity has boosted its management team by appointing Gabrielle Moss as deputy managing director.
Ernst & Young appoints UM International for global media
01 Jun 2012 | by Maisie McCabe
Ernst & Young, one of the "big four" auditors, has appointed UM International to its international media planning and buying account after a final shoot-out against market intelligence agency EI.-
Campaign Viral Chart: Nike viral stays ahead of Pepsi Max
01 Jun 2012 | by Ben Hall
An interactive film for Nike has remained top of the chart for a second week despite being shared dramatically fewer times than last week.
New business leagues (1 June 2012)
31 May 2012
Euro RSCG London joins the creative league at number seven with its Santander win. In media, Goodstuff climbs up four places with two new accounts under its belt: Feld Entertainment and Tangerine.
Lee replaces Constantine as MD of Newcast
31 May 2012 | by Katherine Levy
ZenithOptimedia has promoted its commercial director, Christian Lee, to the role of managing director of its branded content arm, Newcast UK.
Nokia in Hollyoaks placement deal
31 May 2012 | by Maisie McCabe
Nokia has signed a product placement deal for its Lumia smartphones to appear in the Channel 4 soap Hollyoaks.
M2M lands Paddy Power media task
31 May 2012 | by Katherine Levy
Paddy Power, the bookmaker, has consolidated its media planning and buying into the Omnicom-owned M2M.
SapientNitro wins McLaren digital business
31 May 2012 | by Sara Kimberley
McLaren Automotive has appointed SapientNitro to handle its global digital account.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
