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NOVATO, CA: Bank of Marin is focusing its communications on promoting local financial health after making national headlines for being one of the first banks to repay its multimillion-dollar loan from the Troubled Asset Relief Program (TARP).
WASHINGTON: The Federal Trade Commission (FTC) released two parody videos to inform consumers that its AnnualCreditReport.com is the only place to get a free annual credit report.
WEST PALM BEACH, FL: FTI Consulting's strategic communications firm FD reported a 21% increase in global revenues for 2008, despite a tough fourth quarter.
NEW YORK: Omnicom Group's PR business provided revenues of about $305 million in the fourth quarter ending December 31, 2008, a 10.2% decrease from last year's same period.
ENGLEWOOD, CO: Western Union is launching a global brand campaign later this month, focusing on positive human interest stories from around the world.
LONDON: While investments in online marketing continue to grow, only 47% of marketers are using marketing applications to measure their campaigns, according to the Alterian's sixth "Annual Marketing Survey."
RICHMOND, VA: ClearPoint Financial Solutions, which offers credit and other financial counseling, has launched a social network for those dealing with financial issues. The goal is to lessen the stigma associated with debt.
NEW YORK: Investools, the educational division of online brokerage firm Thinkorswim, launched the "401(k) New Year's Baby Scholarship" campaign this past Monday, December 8. It's a companion program to an advertising push, both of which stress the importance of investment training.
WILMINGTON, DE: In time for the holidays, ING Direct has relaunched a social media-enhanced Web site for its "We, the Savers" effort, which promotes thoughtful spending for the holiday season.
CHICAGO: JPMorgan Chase will be laying off 42 out of 45 corporate communications staffers at recently acquired Washington Mutual.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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