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Alex Aiken: More social, less media

One of Lambeth Council's press officers has recently caused a PR storm with an ill judged tweet about Streatham, apparently calling for the High Street to be subject to 'napalm'.

Prime Minister's special adviser Sean Worth to join Policy Exchange

Prime Minister David Cameron's special adviser Sean Worth is leaving Downing Street to work for think-tank Policy Exchange.

Call for change in handling council reputation at LGcommunications Academy

A long-term campaign to boost the reputation of councils and improve customer satisfaction is failing, a comms expert has claimed.

Campaign Viral Chart: Nike viral stays ahead of Pepsi Max

An interactive film for Nike has remained top of the chart for a second week despite being shared dramatically fewer times than last week.

Cormac Smith replaces Holdstock as LGcomms chairman

Members of LGcomms picked a new chairman during an annual conference in which outstanding PR efforts were met with awards.

Portland Hospital appoints Weber Shandwick for consumer brief

The Portland Hospital, the UK's largest private hospital dedicated to women and children, has appointed Weber Shandwick for a new consumer brief as it undergoes a £10m expansion.

Comic Relief 'Woolly Actors Guild' by Mother

Mother has created four films to promote the Woolly Actors Guild, a project spearheaded by the PG Tips character Monkey showing how woolly actors are discriminated against by Hollywood - all in aid of Comic Relief.

George Eustice: Addressing public anxiety is shrewd

This week, the Government carried out several significant policy adjustments, from VAT on pasties and caravans to proposals to hold certain inquests in closed courts.

Comms bosses accuse the Government of dragging its feet on register

Senior comms figures have expressed concerns that a statutory register of lobbyists could be delayed or even kicked into the long grass, as the Government faces more pressing concerns.

PR professionals urged to show caution over correspondence with media

A series of embarrassing revelations about comms negotiations have highlighted the need for PR professionals to rethink the way they communicate with the media, senior industry figures have warned.

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.