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Ikea is getting in on Jubilee fever with a new viral that promotes the brand's hot dog holder, which has been transformed into the shape of a Corgi.
Organisations should worry less about which KPIs they use and more about how to action change, writes Claire Emes, head of trends & insight, Ipsos.
Lucre has been handed a consumer brief for 25-year-old greetings card brand Forever Friends.
American Express has partnered with Foursquare, the mobile check-in service, to enable its card members to get location-based offers from a number of UK high street brands including Tesco, House of Fraser, Nando's and Primark.
Asda is rolling out a nationwide programme of retail events to support this summer's key summer occasions, beginning with the Queen's Diamond Jubilee.
The fashion brand has celebrity fans, but is struggling against high-street rivals.
Sainsbury's is squaring up to Marks & Spencer with its own "summer to remember" push that highlights its grassroots involvement with the season's upcoming royal and sporting events, instead of just "jumping on the bandwagon".
The Advertising Standards Authority (ASA) has rejected complaints about a regional press ad that featured an image of Jesus bathed in light, using the words "He is coming. Better get your hair done".
Clever innovations in service markets can create truly engaged customers, write Rosemary Bayman, head of technology, travel & retail, Ipsos Loyalty, and Claire Emes, head of trends & insight, Ipsos
Burberry is to embrace '"fast fashion" by allowing consumers to buy items from its next collection online and in-store ahead of traditional drop dates.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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