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How social media is removing the barriers between corporate and consumer brands

7 Reckitt Benckiser J Sainsbury BP J Sainsbury BAE Systems 8 Aviva ...

Trading places: this week's people moves

Peake, Npower' s former marketing director, is joining Aviva as interim brand, sponsorship ... restructure of its operations. He will report to Anne Filatotchev, Aviva's UK marketing director ...

RAC appoints Occam to handle data

The move follows the sale of RAC by parent insurance company Aviva to the US private equity firm Carlyle Group in June this year, for 1bn. The sell-off was part of Aviva s strategy to focus on its insurance and savings business. RAC aims to deliver more efficient and insightful marketing campaigns ...

Trading places: this week's people moves

. (Marketing) Aviva has promoted Anne Filatotchev to a broader UK marketing director role following the departure of Gary Price in June. Aviva has changed the role Price held for 18 months to include ...

Trading places: this week's people moves

The Gate has poached Aviva's global brand director, Luke Mugliston , to become its chief executive ...

Agency roster: Aviva

The agencies working across the various Aviva brands....Abbott Mead Vickers BBDO Advertising Albion London Advertising (Quote Me Happy brand) Kitcatt Nohr Digitas Global advertising (Aviva investors) CMW Global integrated advertising (Aviva investors) ZenithOptimedia Global media planning, buying and digital Email us with updates ...

Key people: Aviva

The key people working across the various Aviva brands....director Simon Harvey Global head of marketing services (Aviva Investors) Paul Lockstone Global marketing and corporate affairs director (Aviva Investors) Email us with updates to key the key people at Aviva ...

Seven designs Aviva's Your Wellbeing e-zine

Seven, the award-winning multi-platform strategic content agency, has designed a new bi-monthly health e-zine with the leading health and wellbeing insurance provider Aviva. The Your Wellbeing e-zine will build on the popularity the print magazine enjoys with Aviva's private medical insurance customers ...

Aviva launches healthy cheer Facebook app

Aviva has launched a Facebook app that sends "virtual cheers" to members and their friends who make...maintaining a healthy lifestyle, as part of Aviva s wider Healthy Cheer digital campaign. The app has been launched by Aviva Health UK, the insurer's health arm. Users are asked to submit their details and add a ... the option of sharing the video via Facebook and Twitter. Aviva Health UK launched its Healthy Cheer ...

Trading places: this week's people moves

Direct Group . He had been with Asda for five years. ( Marketing ) Aviva is searching for a UK ... was appointed to the role in December 2009, having joined Aviva in 2005 as director of customer experience ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.