Hit or Miss? Aviva hits Downton Abbey viewers with 'depressing' campaign
22 Sep 2011
Aviva faced a torrent of online criticism last Sunday after it ran adverts during ITV's Downton...After the flood of complaints about the adverts, Aviva was forced to issue a statement. 'We ... -fire hit, but what a disaster. You can tell Aviva's creatives wanted to devise the next Gold Blend or BT ... of the modern world. What was Aviva thinking in giving us such a hideous tale of motorbike accidents ...



