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aligned business initiatives. You can see Microsoft partnering with the community colleges because there are 450,000-plus open positions for engineers and technology workers. And it s in Microsoft s interest to make a larger pool of employees, not just for Microsoft, but for others. That s just one example of a ...
to charitable causes were Newman s Own, Microsoft, and Yoplait. Consumers who get involved with programs ... , followed by Microsoft, Target, and Avon. These top companies, both in the eyes of consumers and those ... research with the University of California- Davis, the company discovered kids who had Hidden Valley Ranch ...
, monitored by people, or archived. The company brought on Microsoft s former privacy officer and has posted a ...
Waste management, though, is not only a big business, but also a huge environmental issue. Thanks to the public s growing green awareness, garbage and recycling are getting a lot more media attention these days. There s never been a better time to put issues like recycling to the media, notes Lena Davie, Hill Knowlton ...
't properly disclose a relationship with Microsoft....of online advertising broker DoubleClick. Microsoft first hired the firm last year to work on a campaign ... -search market that did not name Microsoft. Esure did not respond to inquires by press time. Gottheimer declined to discuss the WSJ piece, but said firm staffers were instructed to disclose Microsoft as a ...
successful with executive input. Lisa Davis is VP of corporate communications at AstraZeneca. Each month ... have any comments or suggestions, e-mail her at lisa.davis@prweek.com . ...
. Microsoft played the promise for all it was worth. Like the iPhone, Windows 95 was more evolutionary than ...
Taylor will provide global strategic support and develop best practices for sponsorships, as well as brand and crisis communications. Beth Davies, global PR director for Guinness, said it sought a firm ... with other Diageo brands over the past 20 years. Davies would disclose neither the contract s value nor ...
, make your problem their problem. Lisa Davis is VP of corporate communications at AstraZeneca. Each ... . If you have any comments or suggestions, e-mail her at lisa.davis@prweek.com . ...
better in the long run than bunkering down. Microsoft s reputation was highest on the index in the first quarter of 2007. Merlin cited Microsoft s high volume of coverage for its Vista operating system ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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