01 Jun 2012
| by Loulla-Mae Eleftheriou-Smith
Ikea is getting in on Jubilee fever with a new viral that promotes the brand's hot dog holder
01 Jun 2012
| by Sarah Shearman
Fujifilm, the camera brand, is embarking on its first social media push in order to encourage...It is ramping up its presence on Facebook, Twitter, Google+ and Tumblr, to help it grow an online community and extend the reach of the brand beyond those who own a Fujifilm camera. The activity has been ...
, and share their photographic experiences with us and other followers."
A spokeswoman said the brand might ...
31 May 2012
| by Sarah Shearman
members to get location-based offers from a number of UK high street brands including Tesco, House....
Tesco and Eat are giving 5 back for the first 5 customers spend in stores, while the other brands ...
a "huge success" in the US.
He said: "American Express' focus on building customer loyalty ...
31 May 2012
The work is BMB s first for the brand since winning the business . It will run on Channels 4and 5 over the next two weeks with support on Facebook. It was written and art directed by Julia Martens and directed by Joanna Bailey through Bare. ...
31 May 2012
| by Ben Hall
Brands 100 ranking of consumer brands .
Video produced by Sarah Johnson and Ben Hall. Follow ...
31 May 2012
| by Nicola Clark
lyrical about the fantastic opportunities Facebook affords consumers and brands.
However, marketers ...
stalkers
Brands should take note of studies reporting parents' concern over how their kids use social ...
31 May 2012
| by Alex Brownsell
HSBC group marketing director Chris Clark has warned that the brand may review its advertising...'s not what we re here to do and we're not looking for the next great endline.
"Strong brands have ...
31 May 2012
| by Simon S Kershaw
and, would you believe it, wit.
All brands dream of their customers doing their advertising ...
31 May 2012
| by Daniel Farey-Jones
, single company.
"What buyers and sellers need is a platform that aggregates all the best brand ...
31 May 2012
| by Maisie McCabe
to build its business outside the US.
The London-based sales force will expand to around 20 to 30 people ...
is integration, but the current complexity of the mobile sector is a barrier to entry for brands. It is holding ...
brands the flexibility to use any kind of mobile format or creative approach, combined with precision ...